The Lumen Marketing difference

Lumen Marketing & Communications specializes in inbound marketing, websites, and creative for B2B and B2C businesses. Our strategy-first marketing programs help clients generate demand, attract better leads, engage more effectively, and increase qualified sales opportunities that lead to measurable revenue.

Whether you need to augment your existing team on a single project, or a completely turnkey, outsourced marketing solution, Lumen can help.

Our Denver-based team serves clients in a diverse set of industries, including: startups, technology, software (SaaS), resorts and attractions, banking and finance, real estate, professional services, HR and talent management, and more.

WHY WORK WITH LUMEN MARKETING?

We provide measurable results for your marketing investment. Here are just a few of our business success stories:

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million-dollar increase in new qualified sales opportunities for leading HR/talent management company
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YoY increase in new organic visits to SaaS website, contributing to 3-year revenue growth rate of 181%
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surge in sales-qualified leads within a strategic new market segment for a technology industry leader
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lift in email click-through rates for an online software company in the behavioral healthcare industry
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Google search page-one positions owned for a strategically competitive online software (SaaS) keyword

WHAT MAKES LUMEN MARKETING DIFFERENT?

Born from experience

Lumen Marketing is born from industry experience. When we say we’ve “been there, done that”, we mean it. We’ve worked in the trenches, and have been on the marketing team inside a number organizations. We know all too well what keeps you up at night, and the pressure you’re under to show measurable results for your marketing spend.

Alignment

To us, great marketing stems from thoughtful strategy that aligns with the rest of your organizational goals, and your sales team. We make every effort to ensure that the work we do for you isn’t done in a silo.

Problem solvers

Effective marketing positions your brand and your organization as the helpful expert in an endless sea of competitors (instead of yet another advertiser). We focus on how your organization, product, or service solves a problem, and turn that into a story worth telling — a story that positions you as a helper and THE problem solver.

Creative excellence

We design great creative and graphics for our clients. Not good, not average — GREAT. In fact, creative is at the heart of everything we do. And we sweat the small stuff — branding, readability, user experience (UX), punctuation, grammar, photography, color, technical data — so you can focus on what your business does best.

Integrity

If it’s not broken… We take the time to understand what works and what doesn’t work in your current marketing program. We won’t recommend re-inventing the wheel unless there is a need. We treat our clients like we want to be treated — with honesty, transparency, and respect for your budget. Your business is unique, and we won’t use a cookie-cutter approach to your marketing.

MEET THE LUMEN MARKETING TEAM

Lisa K. Moore, Lumen Marketing & Communications

Lisa K. Moore
President

Lisa is a marketing leader with 15+ years’ experience in increasing brand exposure and revenue for B2B and B2C businesses in a diverse set of industries — startups, software (SaaS), technology, resorts and attractions, banking and finance, real estate, professional services, food and beverage, consumer products, and education.

She is adept at creating integrated campaigns that resonate with diverse audiences, and developing strategic, measurable communications through effective marketing programs. Her varied experience includes meeting stretch objectives through strategic planning, content creation, project management and creative excellence. Lisa is an accomplished digital marketing expert, who generates targeted leads through marketing automation, websites, landing pages, SEO, email, and mobile.

Lisa earned her B.S. in Marketing from Regis University in Denver, Colorado. She also holds an A.A.S. in Graphic Design and Multimedia. Lisa is an esteemed member of Alpha Sigma Nu, the national honor and service society of Jesuit colleges and universities.

She’s passionate about playing in the dirt (a.k.a. gardening), all things creative, cycling, cooking, participating in 5K/10K events, volunteering in the community, and travel. You can find more about Lisa Moore here.

Jonathan A. Moore, Lumen Marketing & Communications

Jonathan A. Moore
Vice President and Controller

Jonathan brings a unique perspective to Lumen Marketing & Communications. With more than 12 years of accounting and financial reporting experience, his analytical skills are balanced by his creativity cultivated from 10 years in the culinary field. While earning his bachelor’s degree in Accounting at Metropolitan State University of Denver, Jonathan worked nights at fine dining establishments.

Jonathan began his accounting career in the audit practice at Grant Thornton, LP, where he performed public company audits, SOX compliance testing, derivative testing, and 401(k) audits. Following his career in public accounting, Jonathan continued to develop his skills in the energy industry, where he was involved in every facet of accounting from operations, through financial reporting, and mergers and acquisitions.

In his free time, Jonathan enjoys seeing the world from behind the handlebars of his bicycles, skiing, and world travel, while continuing to make time to indulge his culinary passions.

WHAT WE BELIEVE

THINK LIKE A CUSTOMER

We put ourselves in the customer’s shoes, striving to understand their priorities, experiences, and expectations.

DO WHAT YOU SAY YOU WILL DO

We are what we do, not what we say we will do. We honor our commitments with integrity, earning trust by living up to them.

ALWAYS HONEST, TRANSPARENT

We are open and honest with others, and with ourselves. We admit mistakes. We expect honesty from others.

WE LOOK OUT FOR ONE ANOTHER

We treat each other with respect and fairness. We are genuinely committed to the well being and service of others. We support causes that love and empower all human beings.

INDUSTRIES WE SERVE

Lumen Marketing helps startups

STARTUPS

Lumen Marketing helps technology and software companies

TECHNOLOGY
& SOFTWARE

Lumen Marketing helps resorts and attractions

RESORTS &
ATTRACTIONS

Lumen Marketing helps professional services companies

PROFESSIONAL
SERVICES

Lumen Marketing helps real estate and finance companies

REAL ESTATE
& FINANCE

Lumen Marketing helps consumer products companies

CONSUMER
PRODUCTS

Lumen Marketing helps startups, technology, software, resorts, attractions, real estate, finance, professional services, consumer products companies
Lumen Marketing helps startups, technology, software, resorts, attractions
Lumen Marketing helps professional services, real estate, finance, consumer products companies