Challenge: Resort Technology Partners needed a memorable marketing campaign and in-booth display to highlight its mobile solutions at the Association of Zoos and Aquariums (AZA) annual conference. Solution: Created the Rosie the Panda (RTP) mascot. Used Adobe Photoshop to create an image of a panda cub holding smart phones with RTP's LivePass® and REALPARX® [...]

Challenge: The existing trade show booth for ACTIVE Network’s Ski & Attractions business group featured outdated branding. An update was required for the annual International Association of Parks & Attractions (IAAPA) expo in Orlando. Additionally, ACTIVE Network and the RTP|ONE product lacked awareness among its target audience. Solution: Worked with corporate brand and design teams to [...]

Challenge: Create a unique marketing campaign to promote ACTIVE Network at the 2012 IAAPA Attractions Expo. Solution: Created a multi-part campaign targeted to professionals in the attractions industry (amusement parks, water parks, zoos, aquariums, museums and cultural attractions). The integrated marketing campaign featured a game board theme that we titled PLAY TO WIN, and included: [...]