We Know Water advertisement

2019-09-08T18:30:09-07:00

Challenge: Gradiant Energy Services, the leader in addressing the oil and gas industry’s toughest water challenges, needed to raise awareness among chemical engineers in the Permian Basin (West Texas and Eastern New Mexico). Major advancements in oil production and techniques, such as hydraulic fracturing, come with an increased demand for water as well as [...]

trackvia.com

2019-09-08T12:01:25-07:00

Challenge: Develop a new corporate website to reflect TrackVia's narrowed business focus around workflow management. Given a one-month deadline for completion of the new website. Solution: Led and managed the development of a brand new website, using a non-traditional approach to launch it in a very aggressive time frame. Strategically planned for how the website [...]

Hail Medic logo

2019-09-08T18:55:24-07:00

Challenge: Hail Medic, a paintless dent repair startup in the automotive industry, needed a brand new corporate identity. Solution: Designed a new, original logo for Hail Medic. The design is clean and simple, while communicating that the business is the go-to "doctor" for your vehicle's hail damage. The dots above the letter "i" represent [...]

What’s Your ACTIVE? advertisement

2019-09-08T12:03:54-07:00

Challenge: Create a full-page print advertisement to run in ski industry trade journals. Use messaging and photography targeted to the persona of an IT Manager working at a North American ski resort. The new company tagline, "What's Your ACTIVE?" was required. Solution: Created the new "What's Your ACTIVE?" print ad, which ran in NSAA [...]

AutismPro product sheets

2019-09-08T12:03:01-07:00

Challenge: The company's product sheets were difficult to navigate and contained outdated information. The company's endorsement from the Council of Administrators of Special Education (CASE) and other key graphics were not displayed. An outdated logo and color scheme increased the urgency for new product sheets. Solution: Worked with the company's Creative Director to breathe [...]

Red Lane Spa treasure map

2019-09-09T00:15:10-07:00

Challenge: Red Lane Spa, a division of Sandals Resorts, needed a unique giveaway for hospitality industry trade shows, as well as a promotional piece for distribution in the Sandals and Beaches Resorts’ welcome kit sent to guests after booking their vacations. Solution: Created an original treasure map, which features the Caribbean islands and the [...]

Assurance Security corporate identity

2019-09-08T18:13:35-07:00

Challenge: Assurance Security, a Kansas City-based security company, changed its name and updated its service offerings, and as a result, needed a new logo. Solution: Designed a logo with a clean, modern typographic treatment, and strategically used the color blue to communicate safety and security. The logo's circular graphic element represents the all-encompassing services that Assurance [...]

American Spa Magazine interview

2019-09-09T00:15:45-07:00

Challenge: Ready Care Industries' media plan called for non-paid promotion in industry trade journals. Solution: Participated in an interview about private-labeled skin care products with American Spa Magazine. Winning the interview was a result of consistent communication with the magazine's editor through press releases and annual media kits.

ACTIVE Network trade show display

2019-09-08T23:58:58-07:00

Challenge: The existing trade show booth for ACTIVE Network’s Ski & Attractions business group featured outdated branding. An update was required for the annual International Association of Parks & Attractions (IAAPA) expo in Orlando. Additionally, ACTIVE Network and the RTP|ONE product lacked awareness among its target audience. Solution: Worked with corporate brand and design teams to [...]

Ryan Waterproofing logo

2019-09-08T18:57:18-07:00

Challenge: Ryan Waterproofing, a family-owned construction business, changed ownership. Since its founding, the company did not have a logo. The new owner wanted to modernize the company and create more awareness for Ryan Waterproofing's services. Homes in the northeastern U.S. are challenged with wet basements and yards. Oftentimes, waterproofing companies are called in to [...]