CHANGE card product launch


Challenge: BoldCo, LLC, a wholly owned subsidiary of Avionté, was preparing to launch a brand new financial product. CHANGE® card is a pay card designed to help staffing agencies address some of their biggest challenges with employee retention and incentivize the good behaviors that may benefit their bottom lines. Solution: The timeframe for the [...]

HubSpot implementation (CRM and email marketing)


Challenge: iAuto Analytics, a SaaS startup in the automotive industry, did not yet have a CRM or email marketing system. The business was launching the MVP version of its core product, MarketScope, and needed to ramp up its sales pipeline in two strategic test markets. Solution: Working closely with the company's founder and leadership [...]

Integrated marketing campaigns: HubSpot, demand gen, social media


Challenge: As a high-growth company, Knowland needed to continuously create new leads to fill its sales pipeline. They worked with a third-party consultant to assume the role of interim marketing leader and develop a well-defined strategy and budget that would help the company meet its business goals. After assessing Knowland’s situation, the consultant voiced [...]

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