thevailcollection.com

2019-02-11T16:26:04-06:00

Challenge: Vail Resorts Management Company required a re-design of thevailcollection.com, a website dedicated to corporate- and private-owned lodging in Vail Village and Lionshead Village. Properties to be featured on the new website included: The Arrabelle at Vail Square, Ritz-Carlton Residences in Vail, The Lodge at Vail, Game Creek Chalet, Gore Creek Place Residences, Austria Haus Hotel, [...]

trackvia.com

2017-11-19T09:29:36-06:00

Challenge: Develop a new corporate website to reflect TrackVia's narrowed business focus around workflow management. Given a one-month deadline for completion of the new website. Solution: Led and managed the development of a brand new website, using a non-traditional approach to launch it in a very aggressive time frame. Strategically planned for how the website [...]

Flexible Workforce Strategic Planning Guide

2017-11-17T16:02:28-06:00

Challenge: Help TalentWave, the leader in independent contractor compliance and engagement solutions, capitalize on the rapidly growing trend of the flexible workforce. Create a high-value piece of content that HR and procurement professionals can download following a webinar on the same topic. Solution: Created a prescriptive how-to guide called The Flexible Workforce Strategic Planning Guide: 9 [...]

Citizen Developer white paper

2017-11-19T09:29:55-06:00

Challenge: To promote its low-code application platform, TrackVia decided to captialize on analyst firm, Gartner's, 2011 prediction that 25 percent of business applications would be built by Citizen Developers. Solution: Worked closely with a third-party public relations firm to conduct primary research intended to show how Citizen Developers will disrupt the corporate landscape, and how being [...]

Rosie the Panda trade show campaign

2017-11-19T09:27:02-06:00

Challenge: Resort Technology Partners needed a memorable marketing campaign and in-booth display to highlight its mobile solutions at the Association of Zoos and Aquariums (AZA) annual conference. Solution: Created the Rosie the Panda (RTP) mascot. Used Adobe Photoshop to create an image of a panda cub holding smart phones with RTP's LivePass® and REALPARX® [...]

Red Lane Spa treasure map

2017-11-17T15:29:42-06:00

Challenge: Red Lane Spa, a division of Sandals Resorts, needed a unique giveaway for hospitality industry trade shows, as well as a promotional piece for distribution in the Sandals and Beaches Resorts’ welcome kit sent to guests after booking their vacations. Solution: Created an original treasure map, which features the Caribbean islands and the [...]

ADVANCE Newsletter

2017-11-17T15:37:09-06:00

Challenge: Comcast Business Class desired a way in which to communicate on a regular basis with their small business customers in Colorado and New Mexico in challenging economic times. Solution: Created the ADVANCE Newsletter, which provided tangible strategies and actions to help organizations deal with the current business environment, as well as up-to-date economic information [...]

Panera Caters to Me email marketing

2017-11-17T14:55:25-06:00

Challenge: Panera Bread franchises in Wisconsin and Rockford, IL  needed an effective means to stay top of mind, and generate demand, with its catering customers. Solution: Created an email marketing campaign targeting females, aged 25-44 years old, in the Wisconsin and Rockford, IL markets. Each month's campaign featured an exclusive offer, which was obtained by [...]

Economy Tracker

2017-11-19T09:34:30-06:00

Challenge: Provide B2B companies in banking, commercial real estate, insurance, business consulting, and healthcare a unique marketing tool for staying top of mind with their own clients and prospects. Solution: Partnered with a local marketing agency to create economic reports including the Economy Tracker, By The Numbers and Commercial Update. The private-labeled monthly reports [...]

Analysis Paralysis white paper

2017-11-19T09:31:50-06:00

Challenge: Create a new piece of marketing content that discusses how business projects can fall into a state a of analysis paralysis, and position online application platforms as a viable solution. Solution: Wrote a white paper titled Analysis Paralysis: How to prevent data from crippling your business. Presented online application platforms as being less prone [...]

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